Consider These Things Before Getting a Bachelor of Business Administration

My most important takeaways are 10x more related to life than to the course content.

Female with long brown wavy hair outdoors in academic dress and cap.
Female with long brown wavy hair outdoors in academic dress and cap.
Photo by Jonathan Daniels on Unsplash

Old-day influencers

Heavily influenced by the home front who I consulted at the time I made a decision, I considered both art school and linguistics — before going after a *drumroll* Bachelor of Business Administration.

Choose a subject because you want to challenge yourself

I did not only choose the BBA because others pointed me in that direction. I like to make things harder than necessary. For example, by pursuing a degree in a field that wasn’t necessarily my first love.

Don’t worry too much if you suck at certain subjects right now

Pursuing a BBA probably means touching on economics, maths, market research, some statistics. I used to fail those subjects with flying colors. It didn’t matter that much though. You’ll have the duration of your entire years-long program to get a grasp on topics you don’t yet comprehend, and strengthen your knowledge in areas where you’re weaker. After all, you’re there to study and get better. That’s the whole point of a study program. If you end up failing, at least you’ll have tried.

Don’t wait to switch majors if you want to do something else deep down

If I could go back, I would either switch fields to something I had a bigger interest in, or make it more complicated by studying something like computer sciences. Technology is another subject I barely passed in high school. The teacher who taught technology and IT got a rush out of giving kids grades as low as possible, and stuffing it in their faces, preferably in front of their classmates for increased levels of shame. I didn’t feel that safe or comfortable studying IT under his wing, so I refrained from taking this optional class in its entirety.

Say yes to unexpected opportunities

A teacher had forwarded this freelance transcription job to his students. This unexpectedly showed up in my email. As I was looking for something on the side, I applied and got the gig. I ended up keeping it for nearly two years. It did a great deal in supporting me throughout university.

Don’t be obsessed with nothing but the end goal

A second situation. When finding a company to write my bachelor thesis for, the curriculum was currently being adjusted. You couldn’t just conduct a market research and write a marketing plan for any company anymore. It had to be a company that exported physical products.

Go through university strategically

I’d tell you to not spend all your time scrolling on TikTok. Before you come at me, I said “all”. Some time is fine. Who knows what your Social Media fun-time might turn into.

  • Get a side job you’re actually interested in. I did any odd job I could find for the quick buck. Cloak room girl at a gay bar two streets further (I am still waiting for the owner to pay me for my shift), assembly line work in night shifts at a factory… This got boring fast, resulting in me always jumping from side job to side job. Seek out something you’re interested in. You’ll last longer, and walk away with knowledge and experience, that you can apply to the next job. Keep doing this and you’ll build yourself up in terms of value at no risk.
  • Use the flexible schedule to start spending time on things that matter to you. Now with Corona there will be no student parties anyway. I know that is not how you imagined it to be. None of us did. Make it worthwhile.

Teach yourself some real tech skills

What I think my program really lacked, is the acquisition of technical literacy. Knowing how to make good-looking Slides is not enough. Although knowing how to present is a skill that is heavily trained in marketing school, and a useful one. I still really missed the technical aspect being covered. Knowing data analysis and basic coding skills can make you that more valuable. I think it should be included in the curriculum.

You don’t need to wait until you graduate and have a piece of paper to set up something of your own

What if you already have an idea for freelancing or for a company?

Written by

Writing my way to progress. Topics: personal growth, life lessons, tooling & (failed) ventures.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store